Tuesday, March 29, 2016

Hot New (To L.A.) Band Alert: The Soft White Sixties Bring Their Vintage Rock n’ Soul Sound to Los Angeles

Hot New (To L.A.) Band Alert: The Soft White Sixties Bring Their Vintage Rock n’ Soul Sound to Los Angeles
Mark E. Ortega
Grimygoods.com
March 29, 2016

For the second year in a row, rock n’ soul band The Soft White Sixties sold out a gig during San Francisco’s Noise Pop Festival last month. Over the years, the four-piece had gained a big following in the Bay Area city that they made their home. But just a few months ago, they decided to pick up and move to Los Angeles for a fresh start.

“We were doing what we were doing in SF and it felt really good,” frontman Octavio Genera told Grimy Goods after playing one of many shows at this year’s SXSW. “But I’m very much in that psyche that when something becomes too comfortable, I get kind of nervous and have to shake it. And the band just said, yeah let’s do it. And it’s been nice for us to be able to do all that together.”

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